COMING SOON
OUR FIRST TECH PRODUCT: THE WOMI
As summarised in Richard’s interview with Variety:
The WOMI looks and feels like an iPhone in a rather bulky, military-grade case. But it could shake up and simplify unscripted programming by putting, “a reality TV crew in your pocket”.
Essentially, when the WOMI phone is picked up, a TV-quality camera on the front instantly starts recording a close up of the user, in landscape, as they look at the screen while the one on the back simultaneously records whatever the phone is pointing at. Meanwhile, any on-screen activity such as text messaging or video calls is captured. And then once the phone is put down, each of these individual recordings is turned into a file and sent to the cloud so they can immediately be edited remotely.
With its patented proprietary tech, A-list investors, a format now landing on screens that has already been sold globally and many more coming down the pipeline,
“It’s not a consumer product, because that’s a crazy investment, what we’ve done is a B2B thing — it’s by producers for producers, it’s for television, it’s for brands, it prints content for YouTube and it’s going to be in quite a lot of our shows.” - Richard Bacon